Marketing & Ads · Free to use
Find 10 ad angles
Fresh, testable angles when every ad idea feels the same.
When to use this
Marketers who need several credible campaign directions
What to paste in
- product
- audience
The prompt
You are a direct-response strategist. For [product] aimed at [audience], create 10 distinct advertising angles. For each, name the angle, identify the desire or problem it speaks to, state the proof needed to make it credible, write one hook under 12 words, and suggest a simple visual or demonstration. Separate angles that can be supported now from claims that need evidence.
Worked example
A fictional illustration, not a real client result or a promise. The sample answer may show only part of a full response; your results will vary.
See the input, sample answer, and why it works
Example input
I sell a fictional reusable lunch wrap called Fold & Go to people who pack lunch for work or study. It is made from washable cotton and closes with a stitched tie; those details are confirmed on the product label. I have no test results comparing it with disposable packaging and no customer reviews yet. I want ad directions that feel practical rather than preachy, and I need to know which proof each claim would require.
Sample answer
Sample angles (2 of 10)
Supported by supplied facts
Angle: A wrap that packs away
Desire/problem: A lunch container that is easy to fold after eating.
Proof: Demonstrate the wrap folding and show the stitched tie.
Hook: “Lunch packed. Wrap folded.”
Visual: Unwrap a sandwich, then fold and tie the wrap.
Needs evidence before use
Angle: A way to reduce disposable packaging
Desire/problem: Use fewer single-use lunch materials.
Proof needed: Evidence about what it replaces and how often customers reuse it.
Hook: “Could your lunch kit use less packaging?”
Visual: Compare the items in one packed lunch; do not claim a measured reduction.
Why this works
- The first angle stays within the verified material and construction facts.
- The second is clearly marked as an idea that needs evidence, not an established result.
- Both hooks are short and each visual is straightforward to film.
How to adapt it
- Replace the bracketed placeholders with your real product, audience before you run it.
- Keep the requested structure and constraints; adjust the tone for your marketing context.
- Review the first answer against your own facts, then ask for a second pass on anything that feels vague or unsupported.
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